“The purpose of business is to create and keep a customer.”
― Peter F. Drucker
You are reading this post because of one of two things: first because you follow my blog, or second because you want the answer to the question, is there one thing that can change everything? As human beings we are lazy and want to do as little as possible to achieve as much as we can. When I was kid I was a part of multi-level marketing company that worked very hard to make us believe that “We should work very hard temporily to be permanently lazy.” This quote has stuck with me for the rest of my life, even though I worked 18 hours a day, 7 days a week on an average week all my life, sometimes less and sometimes even more. So what is it the one thing that can change everything?
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